Tag Archive | "customer engagement"

IAM Talking: Loyalty, Engagement and the Game of Mobile with Scott Weller from SessionM

August 21, 2012 No comments yet

Today, the topic is about Loyalty, Customer Engagement and the Game of Mobile. Welcome to IAM Talking, a periodic podcast interview series, with your host, Dan Keldsen, Chief Innovation Officer at Information Architected. Today IAM Talking with Scott Weller, co-founder and CTO of SessionM. Gamification, game mechanics, compulsion loops, loyalty systems, engagement loops… What’s the […]

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“Dan's assistance and guidance was instrumental at Q1 Labs for helping shape our positioning and messaging within the security marketplace. His knowledge of the market and ability to provide detailed insight into what is happening in the industry gave us significant leverage and made our marketing and sales efforts more aligned with the needs of our customers.”
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