http://www.cmswire.com/cms/enterprise-collaboration/mobile-readiness-begin-with-the-end-in-mind-010524.php My previous article “Mobile Content & Collaboration: Let’s Face It, You Aren’t Ready” seems to have struck a chord. Mobile is hot, and only getting hotter. But while individual people are moving en masse to mobile, most organizations are stuck in a legacy content box of their own design. I have received far more [...]
Today, the topic is about Gift Marketing – It’s not just powerful to “give away” content for inbound marketing – giving unexpected gifts of your physical goods (consumer goods and food manufacturers, I’m looking at you) can provide a huge sales rise as well. Welcome to IAM Talking, a periodic podcast interview series, with your [...]
IAM Talking: Digital Gifts and the Gift Marketing Economy with Ethan Bloch from Flowtown[ 30 min 07 s ]Play Now | Play in Popup | Download (229)
Today, the topic is about Geek Psychology – Hint: Knowing (ideally, BEING) your community is more important than ever. It’s about THEM, not you. Welcome to IAM Talking, a periodic podcast interview series, with your host, Dan Keldsen, Chief Innovation Officer at Information Architected, Inc. (IAI). Today IAM Talking with Noah Kagan, the Chief Sumo [...]
IAM Talking: Dan Keldsen on Geek Psychology and Selling Online with Noah Kagan from AppSumo[ 18 min 31 s ]Play Now | Play in Popup | Download (422)
If you’re looking to “Enterprise 2.0″ to make you: Better at collaboration, or More social, or Better at innovation, or Anything else that is equally vague… stop right now. Do not pass go. Do not collect $200. And certainly, do not buy or build any Enterprise 2.0 tech just yet. Let’s Back Up… What will [...]
This post is a variation on what I’ve started and plan to continue on Use Cases, but rather than a Use Case, this is a Behavior Change. What’s the difference? You need both, and you want as many available in your toolkit as possible. Use Cases show more in-depth and “tangible/measurable” scenarios that you, as [...]
There’s something in the air… I’ve been involved an interesting series of workshop engagements recently (mix of Enterprise 2.0 and Innovation) which made me stop and pause to think about what’s transpired to my own approach to work over the last few years. I’m going to cover this in a two part series… Try, Fail, [...]
Many of the people and organizations that sell products or services for content management and knowledge management are guilty of putting the technology before the problem. It’s easy to do, because it’s the most obvious piece of the puzzle to point to – but that doesn’t mean it’s the best way to discuss the impacts of [...]
I’ve been busy writing a series of articles for CMSWire on mobile strategy, and as a result have been even more hyper-tuned into interesting mobile approaches. It’s not just for companies however – I recently stumbled (via Mashable) onto a combination paper resume, QR Code, Mobile and Video Pitch by a fellow looking to intern [...]
Today, the topic is about redefining innovation – Hint: You’re not starting from Ground Zero. Welcome to IAM Talking, a periodic podcast interview series, with your host, Dan Keldsen, Chief Innovation Officer at Information Architected, Inc. (IAI). Today IAM Talking with Ken Tencer, the CEO of Spyder Works Inc. and co-author of the book “The [...]
This article was originally posted on CMSWire – see the original for early comments. It’s 2011 — and mobile devices are flying off the shelves faster than ever before. It’s time for the real mobile revolution! Except… Let’s Face It… You Aren’t Ready for This. I don’t mean YOU. I mean your organization, and your [...]
“@dankeldsen rockin out at session on the state of E2.0 research. Great job Dan, LOVED it!” by Laura Fitton (founder, oneforty inc. and co-author Twitter for Dummies)@Pistachio
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