Can’t Deny a Cloudy Future




A Quick Cloud Prod

What exactly is the mental/cultural/political barrier for adoption of cloud computing and SaaS-based solutions?

It should no longer be technical barriers – nor cost – nor reliability – so what’s the disconnect?

Think about it…

Most companies do not own and manage (without third party suppliers/partners – the “analog” to cloud services):

  • Their own phone company/network
  • Their energy generation
  • Their own internet service
  • Their own shipping service
  • All of their legal needs
  • All payroll processing
  • Insurance needs
  • Marketing (Display advertising of all kinds, especially)

And the list could easily go on (please, feel free to add your own examples in the comments)…

Hint: You Are Already Partly Virtual!

So what do organizations *really* have to lose with letting go of control to put content/computing into the cloud?

A massive percentage of business activities have already been handed over/outsourced to a variety of other services/participants – so what makes the final conceptual leap to move into the cloud so difficult?

  • Fear of saving money?
  • Fear of delivering too quickly?
  • Fear of too much flexibility?

Probably not…

  • Fear of lack of skills to jump into a virtualized world? Perhaps.
  • Worries about “hackers” and PCI compliance? It’s not necessarily more risky to hire someone else to shoulder that burden than to handle yourself (and I could recommend some penetration testers that will likely prove that you aren’t as secure as you believe).
  • Concerns about ability to integrate to “non-cloud” applications/systems? Possible – but there are options for nearly any scenario.

For 2011 – What’s Your Cloud Strategy?

If you’ve run into barriers for cloud usage, or (perhaps) *you* (or your boss) are the barrier to cloud usage in your organization – what are you going to do to experiment with the cloud and validate whether the cloud concerns are real?

Comment below – let’s see what we can do to help others who may have run into similar issues.

Remember the watch phrase I’ve started talking about recently?

Distributed Convergence – what are you doing to take advantage of the strengths and opportunities of Distributed Convergence?

Cloud computing, cloud storage, cloud collaboration, cloud applications, cloud integration – all very real, solvable now, and getting better, faster, cheaper, more manageable every day.

The cloud plays a very real role here – are you ready?

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“Dan's assistance and guidance was instrumental at Q1 Labs for helping shape our positioning and messaging within the security marketplace. His knowledge of the market and ability to provide detailed insight into what is happening in the industry gave us significant leverage and made our marketing and sales efforts more aligned with the needs of our customers.”
by Brett Schklar, Director of Product & Market Solutions Q1 Labs

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